Codes and Conventions of Radio Trailers
Title and scheduling usually at the end of the trailer
Channel name is prominent (last thing said), day and time included
Music bed usually used underneath
Extracts from programme - snippets of interviews - Key element (actuality footage)
Voiceover outlines narrative, poses question (which will be addressed in programme), Used to tease audience (sometimes), appropriate to programme
Usually 30-40 seconds long.
Codes and Conventions of Newspaper Adverts
One strong image
slogan but words kept to minimum
scheduling info
channel logo prominent
I researched posters and adverts on this websire below that makes the advertising for C4.
http://www.4creative.co.uk/flash/#/print/press_and_poster/
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